The Diamond Conspiracy: Are They Really Rare?

Two big diamonds nestled among many little ones.
Photo by Bas van den Eijkhof on Unsplash

But did you know it’s all part of an elaborate advertisement scheme? ‘Diamonds are a girl’s best friend’ has been ingrained in you ever since Marilyn Monroe performed the song, Diamonds are a Girl’s Best Friend, in the 1953 film, Gentlemen Prefer Blondes.

An old Hollywood actress showcasing the glamour of the 1940s era.
Image by Cottonbro Studios on Pexels

Well, here enters DeBeers corporation.

Diamonds owe all their popularity, hype and rarity to DeBeers.

A single diamond on a black sand beach.
Photo by Chris Coe on Unsplash

But the rarity of diamonds did not last long.

Soon the world advanced, and the race of fossil fuels began. As the technology studying Earth geology improved, so came another discovery. Diamonds weren’t that rare. In fact, they were one of the most common of all gemstones in nature. More reserves of diamonds were found in the Soviet Union and Australia.

That entire article above was supposed to be me, unearthing the Diamond conspiracy and how DeBeers turned the most common gemstone on Earth, rare. But the counterargument is yet to come.

After many people highlighted the diamond conspiracy, there were many others who shut the conspiracy down. These people claim that if DeBeers had made the diamonds seem more rare and expensive than they really were, why did the prices not come down after DeBeers lost its control?

Photo by Alekon pictures on Unsplash

But wait, the conspiracy is not completely shut down. Here’s another counter-counterargument.

Now, who’s to say the other corporations involved in the diamond supply have not teamed up themselves? Who’s to say that they took the initial DeBeers monopoly idea and ran with it together? After all, if diamonds were to lose value, they would be affected too.

Are diamonds really rare or they are made to be?




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Hirah Shabir

Hirah Shabir

Freelance Content Writer | Fuelled by unspoken words, bursting emotions and infinite thoughts.